Voice search has rapidly become an important part of our everyday lives. As virtual assistants like Siri, Alexa, and Google Assistant become more advanced, more people are using voice search to find information, make purchases, and interact with technology. This shift in how people search for information has significant implications for businesses, particularly those in[…]
Voice Search Optimization: How You Can Increase Your SaaS Marketing Visibility
By Sidra Fatima Marketing, Search Engine Optimisation (SEO) Mar 13, 2023
Why Your Business Should Consider Paid Social Media Advertising
By Kavindra Iddawela Marketing, seo company Hong Kong, Social Media Marketing Aug 13, 2019
As digital marketers, we are fortunate enough to have access to a huge number of advertising channels online. Unfortunately for us, however, we don’t have an unlimited budget to spend on all of these channels. We have to choose which will be the most effective in generating ROI and giving us the most value for[…]
What Makes a Powerful Brand Story?
By Joel Payne Marketing Mar 31, 2019
Every brand has a story, and customers flock to brands who have an authentic and powerful story. So how can you create a successful brand story that will help you connect with your customers? What is a brand story and why do you need one? Your brand story is much more than an About Us[…]
Following the introduction of WordPress 5.0, Google steps into the arena with a plugin that brings together Analytics, Search Console, AdSense and PageSpeed Insights. With tools that track site performance, SEO, traffic analysis and ad profitability, Google provides key tools used by just about anyone running their own website. However, these tools can be hard[…]
Growing Your B2B E-commerce Business With Content Marketing
By Shane Content Marketing, Marketing Oct 11, 2018
B2B E-commerce business owners are always looking for marketing strategies that will help give their business a competitive advantage. For the past decade, content marketing has dominated the B2B digital marketing space – and for good reason. Research by Demand Metric indicates that content marketing costs ‘62% less than traditional marketing and generates about 3[…]