As 2016 draws to a close, we are left with an awkward gap after Christmas in which many small businesses close shop and head on holidays. While some R&R wouldn’t go amiss, this break also presents a fantastic opportunity to capitalise on “mass psychology” by implementing simple SEO strategies to make serious gains in your[…]
Crush your competition with these simple steps for 2023
By Shane Search Engine Optimisation (SEO) Dec 18, 2016
Effective Link Building Strategies to Use in 2023
By Joel Payne Search Engine Optimisation (SEO) Dec 14, 2016
Link Building Strategies to use in 2023 On-page optimisation needs efficient off-page optimisation to succeed, with link building being a vital part of the success for any business. We discuss some of the best tactics to employ in order to generate backlinks before. The underpinning factors to keep in mind are variation and credibility. As you[…]
Why You Need to Use Rich Cards Snippets for SEO Wanting to get a competitive edge? Get your hands on the new search engine format, Rich Cards, to get ahead of your competitors! Remember that tedious microdata you had to manually enter for each property on your page so the crawlers could more accurately display[…]
Schema markup is vital for boosting your web page in the SERP organically. Schema markup essentially refers to the code that tells the search engine what content your page contains and what this content means. This reduces ambiguity, allowing crawlers to categorise your site more accurately. Using Schema.org’s example, let’s say you have a page[…]
Google Brings Trusted Contacts App on Android
By Joel Payne Search Engine Optimisation (SEO) Dec 06, 2016
Google has released a new personal safety app for Android called Trusted Contacts. The app is designed to be used in emergency situations, allowing you to mark some of your close friends and family members as trusted contacts. By doing this, you will be able to send them your location or ask for theirs. This[…]
HTTPS Everywhere
By Joel Payne Search Engine Optimisation (SEO) Dec 06, 2016
The online world is built on HTTP, also known as hypertext transfer protocol. HTTPS are encrypted within either transport layer security or secure sockets layers. Whenever your device sends an unencrypted HTTP request, it provides some information on what you’re doing. These requests can now be intercepted by hackers because of how prevalent web browsing[…]